In order to enhance the identity of Beach Boardwalk, we took the existing brand and recreated it to give it a fresh and unique look. By redesigning the logo, color scheme, and overall visual elements, we aimed to create a brand identity that truly represents the fun and excitement of the boardwalk experience. Our goal was to make sure that every aspect of the brand reflects the lively and vibrant atmosphere of the beachfront destination. Through careful planning and creative execution, we successfully established a new brand identity that resonates with both locals and tourists alike.